Available display surface (ADS)
As per the Food and Drug Regulations, "ornamental container" means a container that, except on the bottom, does not have any promotional or advertising material thereon, other than a trade mark or common name and that, because of any design appearing on its surface or because of its shape or texture, appears to be a decorative ornament and is sold as a decorative ornament in addition to being sold as the container of a product; (emballage décoratif) [B.01.001(1), FDR].
Ornamental containers have the potential for an extended life, as they are reusable. Ornamental containers must be substantial enough to be sold on their own merit (i.e., without the food). They are usually made of metal (e.g., cookie tins), plastic or glass (e.g., candy-filled figurines).
The container on the left is an ornamental container. The container on the right is no longer considered an ornamental container as it has a label affixed to the top of the container.
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