Comparative nutrient content claims
Conditions for use of comparative nutrient content claims
The comparative nutrient content claims listed in the table following B.01.513 of the FDR (see Specific Nutrient Content Claim Requirements) may be used on food labels or in advertising. The claims must meet both the food conditions which must be met (column 2) and the labelling and advertising conditions (column 3). In general, comparative claims must:
- involve similar reference foods (definition) (for example, skim milk and whole milk), or reference foods of the same food group (definition) (for example, tofu sausage and regular meat sausage) depending on the type of claim;
- clearly identify the foods being compared and the differences between them; and
- be based on differences which are both nutritionally and analytically significant.
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