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Labelling and composition requirements for grain and bakery products
Voluntary claims and statements

"Made with" statements

Enriched flour

Buns or bakery products made from enriched flour but not meeting the enriched bread standard [B.13.022, FDR] may carry the statement "made from enriched flour". No other reference to enrichment should be made except that vitamins and minerals may be declared as components of the enriched flour.

Unbleached flour

The statement "made with unbleached flour" on products containing azodicarbonamide, when added at permitted levels, is acceptable as it does not bleach the flour.

"Enriched" statements for pasta

Pasta (alimentary paste) can be identified as "enriched" only if it contains thiamine, riboflavin, niacin, folic acid and iron, in accordance with the table following B.13.052 [B.13.052(2), FDR].

If the term "enriched" is used as part of the common name for pasta in the list of ingredients it is no longer exempt from component declaration [B.01.009(1), item 28, FDR].

Multi-grain claims

Multi-grain products require 2 or more grains to be present in an amount of 2% each or more. It is not required to state the grains, but if done, this must be done in a way that does not create an erroneous impression about the composition of the food. Acceptable options may include naming all of the grains or naming those present in the greatest amount and indicating there are others. Grains at less than 2% would not be counted as a significant amount. Refer to Highlighted ingredients claims for more information.

For the purpose of a multi-grain claim, the following is a non-exhaustive list of grains: Soybean, safflower (safflower seeds), peas, corn, flaxseed (linseed), wheat, rapeseed, oats, mustard seed, barley, beans, buckwheat, lentils, rye, favabeans, sunflower seeds, triticale, rice, wild rice, millet, sorghum, teff, amaranth, quinoa, and cottonseed.

Stone ground claims

The claim "stone ground" on products is acceptable for products that have been ground between two stones. This claim would not apply to products ground between metal and stone or metal and metal or product that is partially stone ground and partially steel ground. If steel grinding is also used "partially stone ground" would be acceptable.

Vitamin and mineral claims

Vitamin and mineral claims are permitted on bakery products made with enriched flour [D.01.006, D.02.004, FDR]. These claims must meet the requirements of D.01.004, D.01.007, D.02.002 and D.02.005 of the FDR. However, when a claim is made about these nutrients, they lose their exemption and must be declared within the Nutrition Facts table [B.01.402(4) and B.01.402(7), FDR].

Refer to Vitamin and mineral nutrient content claims for more information.

Whole grain claims for cereal products

Due to different degrees of milling, cereal products and flours vary greatly in their nutritive value. Some milled or processed whole grain cereals, such as rolled oats and cracked wheat, retain most of their original nutritive value and can be described as "whole grain cereals" or "whole (name of the grain) cereal". Others, such as farina, corn meal, white rice, corn flakes and puffed cereals, which require more extensive processing are called "refined cereals". The claim "made from (name of the grain)" should not be used to describe a breakfast cereal that does not contain the whole grain and most of the original nutritive value of the whole grain.

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