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Food composition and quality claims

There are many types of claims that can be used on food labels and advertisements. This section covers requirements regarding composition and quality claims. These claims are usually used to describe the content of a product or specific characteristics of a product, and may include information about how it is different from other products.

All aspects of food labels and advertising are considered in the overall impression created by food products. Claims that appear on food labels or in advertisements contribute towards this overall impression. For this reason, Composition and Quality Claims are also subject to the General Principles for Labelling and Advertising.

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